Kindra Hall – Choose Your Story, Change Your Life from WSJ Bestselling Author of Stories That Stick

Kindra Hall is the bestselling author of “Stories that Stick” which debuted at #2 on the Wall Street Journal bestseller list, and is a USA Today, Washington Post, and Publishers Weekly best seller. Forbes said \”Stories that Stick may be the most valuable business book you read.” Her January 2022 Book Titled “Choose Your Story, Change Your Life: Silence Your Inner Critic and Rewrite Your Life from the Inside Out” is critically acclaimed and sure to be a bestseller as well.

Kindra has been featured in Forbes, Fast Company, Entrepreneur Magazine, USA Today, Wall Street Journal, Inc. Magazine, New York Post, Investors Business Daily, and more.  Kindra is a regular columnist for Inc. Magazine and is the Former Chief Storytelling Officer of SUCCESS Magazine where she interviews icons like Deepak Chopra, Daymond John, and Misty Copeland in an effort to hear and share their stories of success.

Kindra is a former vice president of sales for a multi-million dollar enterprise, and now teaches others how to build better relationships, become better leaders and increase revenue by maximizing their untold stories. Kindra has her Master\’s Degree, is a national champion storyteller, a published author, 2014 Storytelling World Award recipient, and is behind the scenes managing stories for best-selling authors, CEOs and thought leaders.

For more on Kindra or to book her to speak: https://slot22.silverline.dev/portfoliotype/kindra-hall/

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Kindra Hall – Choose Your Story, Change Your Life from WSJ Bestselling Author of Stories That Stick

Joining us is Kindra Hall, the best-selling author of Stories That Stick, which debuted at number two on The Wall Street Journal Bestseller List, USA Today, Washington Post and Publishers Weekly Bestseller. Forbes said that it is maybe the most valuable business book you\’ll read. Her January 2022 books titled Choose Your Story, Change Your Life, Silence Your Inner Critic And Rewrite Your Life From The Inside Out is critically acclaimed and sure to be another bestseller.

Kindra has been featured in Forbes, USA Today, Wall Street Journal and Publishers Weekly. She\’s the former Chief Storytelling Officer of Success Magazine, where she interviewed icons like Deepak Chopra and Misty Copeland in an effort to hear and share their stories of success. Please join me now with Kindra Hall.

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Kindra Hall, thank you for joining me here on the show. How are you?

I\’m so great. How are you? I’m happy to be here.

I\’m happy to have you here. I\’ve been looking forward to having you. We\’ve been talking about this for a little while and now it\’s happening. You are a bestselling author with your first book, which is Stories That Stick. Your other book is Choose Your Story, Change Your Life. That\’s exciting. We\’re definitely going to have to talk about that. I like to go back to the beginning-ish of people\’s careers and talk a little bit about how they became the experts or thought leaders that they are. Tell us about how stories became your passion and you focused on telling stories in your life.

I was one of those people who my career found me. If I\’m honest, I tried to run from it for a while because I wasn\’t sure how you become a storyteller. If you\’re not a journalist or a novelist, what is a storyteller? I told my first story when I was 11 in 5th grade. It was an assignment. I remember walking into a room full of third graders, they were all bouncing off the walls. Instead of reading a book to them, I just told the story. Within the first few sentences, I held them in the palm of my hand. Right then and there, the amount of power, without even trying, all I had to do was tell a story.

I kept telling stories. I would perform at church or at my friend\’s little sister\’s birthday parties. I was on the speech team in high school where I competed in storytelling. One of the big turning point moments for me was one of the other coaches on a different school speech team approached me and said, “Do you know that there is a national storytelling competition on a national level?” I did not. She gave me a flyer. I remember it was printed on goldenrod, orangish, yellowish paper. I found and called the number. I entered this with a VHS tape.

[bctt tweet=\”Until we start to see the inherent value in our existence, we\’re going to consistently underestimate our own stories.\” via=\”no\”]

You recorded yourself on a VHS tape.

This is before selfies. It was a huge deal to try to find a video camera, a tripod and to do it myself. I sent it in. I ended up winning that competition and the grand prize for winning the storytelling competition. At this point, I\’m eighteen. I just finished high school and going into college. You got to tell a story at the national storytelling festival. You may or may not know that this is even a thing, but it is. I went to this festival in this tiny town in Tennessee, 15,000 people. That\’s a good-sized event. They put up these huge circus tents and storytellers on the stage. They tell folk tales or personal stories.

I remember sitting there under that circus tent thinking, “This is a whole world.” I remember listening to the stories they were telling. I could see how they were crafting their stories. I was in college at this point. I was studying Communications and Marketing. I brought that experience back. That\’s where this collision of what I was learning in college for Marketing and Communication and what I was witnessing at this storytelling festival. There was a disconnect. We talk about storytelling and business, but it\’s always through a business lens. All of my writing and research at school was discounting or completely ignorant of the real stories. It was the bringing of those two things together that started research. My Master\’s thesis was on Storytelling and Organizational Culture. It went from there.

That is a good story about your storytelling beginnings. You went to become the Chief Storytelling Officer of a magazine that a lot of us in the speaking industry know about, which is Success Magazine.

I came in. It was such an interesting time. The pandemic had just happened. We are finding to work together as a partnership to find the stories. I did a few interviews for a few of the articles that went out. As we were building a community with Success to share the stories, create some trainings and partner with them. That was right at the beginning of the pandemic. When you have that moment, as a speaker, somebody whose job was always flying all over as a keynote speaker to suddenly not have that on the agenda, the question was, “What should I do with this unique period of time?”

I want to talk about storytelling. Obviously, this is a fascinating thing. This is definitely something that people are asking about and realizing more is important for people to be able to be good at for their own personal reasons. Let\’s go back to the first book, Stories That Stick. The subtitle is How Storytelling Can Captivate Customers, Influence Audiences and Transform Your Business. What’s that book all about?

That book is a classic business book, and it was the message, that thing that I started researching. It was storytelling in organizations. I went on to be in sales and marketing, and recognizing the importance of stories there. There was still this disconnect. Even though people were talking about storytelling in business, it was becoming a bit of a buzzword. They were still missing the essence of what I witnessed and was a part of at the National Storytelling Festival the first time, and then I became involved in that organization for many years to come. That first book was my offering. Instead of going in and consulting for every single organization to teach them to fish like, “Here are the four stories you need. Here is what makes a compelling story, the ingredients and components that you need. Here\’s what a story can do and be in your organization.”

Storytelling Strategies: By teaching through stories, the brain remembers much easier. You can be more confident in the message you need to deliver if you do this.

It\’s been such a thrilling thing for me as someone who for a very long time was like, “Look at what a story can do,” to have people come back and say, “I use your training for my own organization all the time. We\’ve revamped the way we approach sales using either the message they read in the book or saw on a stage,” which isn\’t that the reason we do what we do.

I know that you look at it in your own way and you have some counterintuitive thoughts about it, which is pretty cool. Some differentiating factors from you and maybe what people might be thinking in their head is storytelling. I wonder if you could share with us a few of those tips. One of the things that is interesting that you say is that, “If you tell a story, people are going to automatically like you.” What\’s the science behind that or what\’s the reasoning you think behind that connection?

There is the biological component, which is research that was done by neuroscientists. I did not do those research, but then when we hear a real story or an actual story, our brain releases the hormone oxytocin. Oxytocin is known as the trust hormone. This is the hormone that is exchanged in love. It\’s what\’s present for breastfeeding mothers. Oxytocin is the hormone that connects people. I was talking to an organization. We\’re preparing for their upcoming event, a sales organization. They know that they\’re supposed to be telling stories in their sales pitches. They\’re like, “We need to tell the story,” but missing the fact that stories are how humans connect.

This is how we get to know each other. This is how we find touchpoints of similarities, moments of curiosity. Not only that, but every time you share a story, my hope would be that you would allow for the person you\’re talking to, to share their story. We like the people who are willing to listen to our stories. We also liked the people who we tell stories to. It feels good to tell our story. If you\’re leaning into your stories, the likability factor is a good pathway to relationships.

We know this in Hollywood and in the speaking business that the audience sees themself in the storyteller. It was such a great point that they\’re starting to connect their own experiences so you made the connection of, if I\’m telling you a story about a rollercoaster, you\’re picturing those times you were on a rollercoaster. You\’re picturing your own rollercoaster. What does that do? Is that make it so that the person is now starting to feel those feelings of excitement, wonder or whatever it was that they were going through at the time and you\’re taking them through a journey where they can feel something?

Our brains love hearing stories. The natural, I call it, the co-creative process, where as we listen to a story, it\’s not just a one-sided experience. Your listener is co-creating their own version of that story. A) The brain is enjoying that, but B) Because the person is co-creating it, that message will stay with them longer. I know that you are referring to a message that you saw me deliver because the rollercoaster story is not in the book, and here you are, remembering a rollercoaster from an event that we were together.

Think about this when you\’re leading a team. We hear it a lot. We have a lot of new talent coming in. There\’s a lot of crisis mode. You\’re trying to train across Zoom. It\’s not an easy time to be a leader. You want to make sure that these things that you\’re teaching your team, especially if they can\’t all be together, that when they\’re in a sales conversation or in a point of decision, they remember all of the things that you\’ve taught them. If you\’re teaching them in stories, the brain remembers it. You can be more confident that the information you need to deliver and they need to understand in order to be successful in the role you need them to be successful in, they’ll be more effective if you\’ve taught them through a story.

[bctt tweet=\”The beauty of storytelling is that it is not a talent. It is a skill. It is something that you can work on and you can get better at.\” via=\”no\”]

When I was thinking about you and what you talk about, I started thinking about whenever somebody tells you something new that you\’ve never heard before, about a product, a company, a movie or a person that they\’ve met, you can\’t just say, “It\’s a blonde woman from Minnesota who now lives in New York.” It\’s our natural instinct to tell a story. We would say something about your history, something about, “Our first interaction and why it\’s cool,” why there was something different, what struck you or why you liked her or him. Tell us a little bit about that. Isn\’t that what we do? I don\’t know if you focus on this element of storytelling, but whenever we\’re introducing something to somebody else who has no idea what it is, we have to tell a story.

This is something that we do in a social setting with our friends or they\’ll say, “I called so-and-so. I called the teacher at the school.” You get the whole thing so that they can picture it. You can even hear in casual conversation like if our brains are trying to piece it together and there\’s something missing, we ask a question, we get the detail and it fills back in. If it\’s with among my friends, I can come home and retell it to my husband, who then goes and retells it to the telephone. If you\’re doing it right, that story will survive through all the different iterations. If you were to say, “Blonde middle-aged woman,”

It\’s not in detail. It’s in the arc of the story. You said something else that was counterintuitive. Because it was counterintuitive, that\’s why I remembered it, which was, “Maybe every story doesn\’t have to have a hero.”

It\’s controversial and I will stand by it. One of the fundamental problems with our understanding of storytelling and why it is such an underutilized approach and strategy in business and in life is because when we think about storytelling, you\’re in LA. You think silver screen, big front-page news article or something that\’s grand and maybe does require.

Protagonists.

It requires a good guy, bad guy, hero and whatever. I can\’t create a Hollywood movie. There\’s so much connotation to the word hero. When you start to communicate when you talk about storytelling and heroes, the brain automatically goes, “That seems big.” It\’s too heavy a word. This goes back to my storytelling festival.

The thing that was prominently watching these storytellers is they would take very small moments in their lives, like a babysitter that they loved, a trip that they took or even one bad date. It isn\’t anything grand. I learned sitting in those circus tents that it doesn\’t have to be grand. As a matter of fact, it shouldn\’t be because 99% of human life is just human life. That doesn\’t mean that it isn\’t valuable or heroic, but until we start to see the inherent value in our existence, we\’re going to consistently underestimate our own stories. I very much stay away from the word hero because I think it causes a barrier.

Storytelling Strategies: Storytelling means going against your instinct. It doesn\’t have to be encompassing or a life story. Instead, go for small, one-time moments.

This is all well and good. It\’s great that people should be telling stories. I just don\’t have that great of a story to tell. What story would I tell? Something I know that\’s interesting in this space is helping people figure out what their stories are. You probably have a few good examples of the type of stories or an example of a story that a leader or somebody should use in business when they\’re talking to their people who work for them and with them on their team, or maybe in sales. Tell us a little bit about the tricks or the go-to ways to do this?

One of the most important pieces of advice I can give is to go against your instinct that it needs to be a big and all-encompassing life story. This isn\’t a memoir, especially in business. Instead, to go small, to choose one moment.

One moment that connects with what we\’re talking about.

It requires first clarity of the message that you want to deliver like if you\’re a leader of an organization or a salesperson trying to influence somebody\’s behavior, what do you want them to think, feel, know or do? What is your objective? This isn\’t social storytelling. This is strategic storytelling in business if we\’re referring to Stories That Stick. What is the message that you want them to walk away with? What story in your life illustrates that message?

For example, I was working with a leader of a nonprofit organization. They were in a bit of a tumultuous time. There were ups and downs and it was uncertain. He was speaking at their big annual event. His tendency was to stand up and say, “This is where we are. This is where we\’ve been. This is what we\’re doing.” The year before, he had told the story. It went over well. We wanted to tell his story, so we worked together again.

He found this incredible story from when he was a Boy Scout, but not even a Boy Scout, but on drugs or something. The super ultra boy scout, where they left these kids on the side of a mountain for whatever it was. This is a big story. He didn\’t know it at first. Something else to know is our stories often don\’t sound like stories to us. They sound like life. I said to him, “Not many people used to be abandoned on the side of a mountain. There\’s a story here.”

His story was about, “We need to stay focused on the goal. What are we doing for this survival mode, but it\’s beautiful on the other side.” The other piece of advice I would give, especially for leaders, is don\’t be afraid to get personal. Draw on a story from your life because now more than ever, we\’ve felt so disconnected. We\’ve been forced to be apart. We know that stories connect humans. Tell one of your stories and what\’ll happen over time is your team will look forward to your meetings, presentations, emails if you choose to tell stories in your emails.

[bctt tweet=\”Until we become aware of the inner storyteller and take ownership and responsibility for what those stories are on repeat, we\’re constantly going to be wondering why we can\’t get to where we want to be.\” via=\”no\”]

My twins asked me before they go to bed, “Tell a story.” I’m like, “I\’ve got to come up with a story on the spot. This is going to be a horrible story. It\’s got to be funny.” I\’m not asking about how I tell a story to my kids, but a lot of times we\’re not prepared. We\’ve read your book or heard your speech. We\’ve been interested in storytelling in our lives, now we know this is a moment for a story and we\’re panicking because, “This is the perfect time for a story I\’m going to blow it.” What do you do? You can\’t have four stories ready to go for every type of situation. Can you?

Like anything, this takes practice. The beauty of storytelling is that it is not a talent. It is a skill. It is something that you can work on and get better at. The first piece of good news when I listened to that scenario is the awareness that, “This would be a great place to tell a story.” That in and of itself is progress to be like, “A story belongs here.” There is no easy way around it. It does require discipline to always have stories ready.

What I would say is if you know that there are a few key moments in the work that you do where you are, on a regular basis, asked to speak on this, explain that or maybe you get a set of questions, these are kind of the questions that people are going to ask or these are the objections they have to something. If you have a few key recurring moments in the work that you do, now is the time to start finding a few stories and working on them a bit so that they are ready.

How did I solve this problem that comes up every now and then? There was this one time that there was a good story associated with that solving of that problem that maybe I can use in the future when solving the problem with the next guy because I can maybe point to that scenario. Is it okay to point to a scenario with another customer or a new customer and say, “I had the same problem with another customer, and this is how we solved it,” and then that\’s a story?

It could be a story. It wouldn\’t be a story if you said, “I had this customer. We did A, B, C. We could do that for you.” That would be an information exchange. I feel like it\’s important that I say sometimes information exchange is what you need. Sometimes you can get the job done without a story. I have no problem with that.

When is it important for storytelling?

Let\’s say that this person that you\’re talking to about this other customer is having a difficult time wrapping their head around the value that you\’re going to bring. They understand that you do this, but they\’re not getting how awesome you are. In that situation, you\’d be able to say, “I remember a couple of years ago, I was working with Jorge. Jorge was in X, Y Z role,” which likely Jorge was in the same role that the person you\’re talking to is now. There\’s that connection and you have an identifiable character, which is one of the key components. You\’re not just saying, “I was working with A, B, C company.” You\’re talking about a guy because you\’re talking to a person. Make that connection in a human language and say, “Here\’s what they were struggling with.”

Storytelling Strategies: Stories connect people. This is how you find touchpoints of similarities and moments of curiosity.

You tell, “Have they tried doing this?” That was a complete disaster. Finally, I sat down with Jorge. I remember we were at In-N-Out. We grabbed a burger and Jorge was like, “I don\’t know.” I was like, “It is now the time that you finally say yes to what we can do for you.” “I\’ll give it a go.” We went in and did this with Jorge. We tried this and it ended up awesome. Jorge is now happy. I know your situation\’s a little bit different, but I\’m getting some Jorge vibes here. We\’re making it up as we go. There\’s a character in there. These are the components that I talk about in Stories That Stick. There\’s the emotion that Jorge was frustrated and desperate.

I remembered a story of how somebody solved a problem. This was years ago I heard this story, but it\’s a story I have told a couple of times since because it was something that was relevant to me talking to helping somebody else out. It was a friend of mine who owns a company that couldn\’t get paid by a very large client that they loved and had done a lot of business with them. For some reason, this biggest thing they ever did for them, which is a whole ton of money, they weren\’t getting paid and weren\’t getting their phone calls answered or returned on it or their emails returned on it.

They were like, “What do we do? We can\’t lose this customer, but they need to pay us. They are four months late or something crazy.” It was a ton of money that was important to this company. What they did was they took a stone tablet, carved a message into it and had it delivered into the company owner’s or CEO\’s desk. It was a funny thing that they wrote, “We know you love us and we love you too, but it\’d be great if you could pay us,” something like that or way better than that. It was more imaginative. It was fun. It wasn\’t accusatory. It was something that would make the person reading it not feel defensive but smile. It worked. They were paid within a few days. Isn\’t that a good story?

That\’s exactly it. Let\’s take that one step further. Maybe it isn\’t even necessarily getting paid. Maybe there\’s a different challenge and you\’ve been trying all the normal ways, sending the proverbial emails, making the phone calls. It\’s a big deal. You can\’t figure it out. You\’re a leader and you\’re like, “It\’s time to get creative,” and then you can tell the story about getting creative. That\’s something a leader would say, “It\’s time to get creative.” People are like, “Let\’s get creative,” but then you tell the story of one option of what creativity might look like. Even as we\’re chatting, you\’d be like, “Yeah.” All the ideas would start flowing. That would be a perfect story if what you\’re trying to get your team to do is get creative and they\’re just not getting it.

You have a book, which is Choose Your Story, Change Your Life. This sounds a little bit more personal brand, or is it still company-related?

This wasn\’t the book I was intending to write next. I assumed that I would keep marching down the Stories That Stick line. Storytelling has been a passion for me and curiosity. For the person holding the hammer, everything looks like a nail. For me, everything is a story. What started coming up and even before 2020 was the realization that while organizations and their teams can be telling stories outwardly, any one individual is only as great, engaged, satisfied and fulfilled as the stories they\’re telling themselves.

To all the entrepreneurs and different people, the barriers that we often come up against are not external. They\’re right in here. They\’re the beliefs that we have that we hold up with the stories we tell ourselves until we become aware of the inner storyteller, take ownership and responsibility for what those stories are on repeat, we\’re constantly going to be wondering, “Why we can\’t get to where we want to be? Why we don\’t feel as happy in our work? Why things aren\’t working out the way we know they could? What\’s happening?” Chances are, it\’s the stories you\’re telling yourself.

[bctt tweet=\”The most important story we have is the one we tell ourselves.\” via=\”no\”]

As people, we know this. We tend to go negative automatically. It\’s automatically a negative. It sounds like one of the points of the book is you have a choice. You can go negative, but you could also go positive and then you look at the same people have the same problems. Different people have the same problems, but one person is nailing it and is happy. One person is depressed and overwhelmed. Why is that? With the exact same very tough situation, single moms who also have a job, some of them are killing it. Some of them are not. Is that their history, the story they\’re telling themselves or their self-esteem? It\’s a little bit of everything.

There are so many factors. The important thing to point out is the title of the book is not Change Your Story, Change Your Life. You didn\’t say that, but it\’s an important thing to say. It\’s not change the story because, in some cases, we cannot change our circumstance. This is the history we\’ve been given. This is the family we were born into or whatever it is. However, choice is the keyword. That choice is up to each of us. The choice can change over time.

I had a friend over here. He got taken advantage at a business deal years ago and got taken for a bunch of money and wanted revenge. He talked to several of his friends and various attorneys. They\’re like, “Let this go.” He wanted revenge. He went down the litigious path. He did his thing, saw the lawyers, felt good about it. I don\’t know how you feel good about it. Now, years later, if someone were to wrong him, he might see that story a different way and say, “I was wronged there, but I\’m going to choose to tell myself the story of that\’s a bump in the road. I can overcome this by moving forward.” You get to make that choice.

What was the impetus for this book?

I had one of my own sets of negative stories that I was struggling with. Several years ago, my career was taking off like a rocket ship. It was a dream come true for me. I was speaking all the time, delivering a message clearly, I care a lot about making a difference and I am also a mother. I have two kids. I have my husband. There were some stories that my brain was focusing on that were causing some serious emotional strife because my brain was focusing on the negative stories. It was saying, “You missed that pickup. You messed up that birthday party. You didn\’t go on that field trip. You are failing as a mother.” It was also pulling on stories from my own childhood where my mother\’s ambition was to be a stay-at-home mom.

She and my father worked so that she could stop working. She was on all the field trips. The fact that that wasn\’t my ambition made me feel like something was wrong with me. I had all of these stories that then anytime I was successful, I was miserable. I was stuck and it was an impossible situation to be in until I finally paused those stories and said, “What is going on here?” I chose to explore if there were other stories that maybe I hadn\’t been paying attention to. I starting to look for some of the stories of how even with my work, or maybe as a direct result of my work, I am a great mother.

There was one story that then I ended up telling on stage, and it was kind of an afterthought. I would do my keynote about strategic storytelling in business. I would stop and say, “There are four key stories, but the most important story we have is the one we tell ourselves.” I tell this story about my daughter and a moment with her, where we were at home building something on our bedroom floor. The room was very pink.

We were building something with blocks and she said, “We\’re building a castle.” It was great and fun to build. It didn\’t really look like a castle yet, but it was coming along. I could see it and then she said, “We live in this castle because we are two princesses,” which to be seen as a princess by your daughter is a special thing. She looked at me again and said, “It\’s a big castle because we are two princesses who go to work.” The pride and determination. There was just so much spirit and fire in that.

Storytelling Strategies: Your narrative will survive through different iterations if you are doing storytelling right.

Respect and admiration for you.

It was all there. That was a story I chose to tell myself that quieted all of the rest of them. I could put my brain and say, “Stop. No, I also have this.” What happened is I started telling that story on stage even though the feedback were, “We learned so much about storytelling. We\’re applying this to the business.” The story that people would stop me about the message was this, and that\’s when I was like, “It\’s taking a risk. It\’s going to more of a personal development book or business book, but obviously, there\’s a need for it, so here we are.”

I can\’t wait to read it. I\’ve already heard great things about it. It shows how important storytelling is. Now it\’s becoming this cliché thing. It\’s losing its meaning. The truth of it is, because I hear it all the time and there are some great speakers on this topic, now it\’s becoming apparent to me that it\’s internal and external. It\’s something that needs to be all the time and thought about because there are opportunities for it when you\’re explaining, selling, sharing or excited about something that happened to you and when you\’re talking to yourself. How do you talk to yourself? There\’s storytelling going on all the time. You\’ve got it all covered. Thank you for that.

We\’re put here for something and this is it.

I know you get rave reviews as a speaker. You\’re very busy. I appreciate you coming on the show here. I\’ve been looking forward to it. It was nothing short of spectacular of what I was looking for. I know a lot of people are going to look at this and say, “She\’s amazing. This topic is amazing.” Thanks so much, Kindra.

Thanks for your great questions. You are a legend. I was happy to be here with you.

I\’ll talk to you soon.

Important Links

• Kindra Hall
• Stories That Stick
• Choose Your Story, Change Your Life Silence Your Inner Critic And Rewrite Your Life From The Inside Out
• Success Magazine

About Kindra Hall

Kindra Hall is the bestselling author of “Stories that Stick” which debuted at #2 on the Wall Street Journal bestseller list, and is a USA Today, Washington Post, and Publishers Weekly best seller. Forbes said Stories that Stick “may be the most valuable business book you read.” Her January 2022 Book Titled “Choose Your Story, Change Your Life: Silence Your Inner Critic and Rewrite Your Life from the Inside Out” is critically acclaimed and sure to be a bestseller as well.

Kindra has been featured in Forbes, Fast Company, Entrepreneur Magazine, USA Today, Wall Street Journal, Inc. Magazine, New York Post, Investors Business Daily, and more. Kindra is a regular columnist for Inc. Magazine and is the Former Chief Storytelling Officer of SUCCESS Magazine where she interviews icons like Deepak Chopra, Daymond John, and Misty Copeland in an effort to hear and share their stories of success.

Kindra is a former vice president of sales for a multi-million dollar enterprise, and now teaches others how to build better relationships, become better leaders and increase revenue by maximizing their untold stories. Kindra has her Master’s Degree, is a national champion storyteller, a published author, 2014 Storytelling World Award recipient, and is behind the scenes managing stories for best-selling authors, CEOs and thought leaders.

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