Exclusively Represented by CAL Entertainment

Seth Godin

Seth Godin

Legendary Marketer Major Bestselling Author Viral Blogger and Podcast Host Communication, Idea, & Culture Thought Leader


Seth Godin is an Author, Entrepreneur and Most of All, A teacher.  He is the author of 20 books that have been bestsellers around the world and have been translated into more than 35 languages. He’s also the founder of the altMBA and The Akimbo Workshops, online seminars that have transformed the work of thousands of people.

He writes about the post-industrial revolution, the way ideas spread, marketing, quitting, leadership and most of all, changing everything. You might be familiar with his books Linchpin, Tribes, The Dip  and Purple Cow. His book, This Is Marketing, was an instant bestseller around the world. The newest book, The Practice, was also an instant 2020 bestseller.

In addition to his writing and speaking, Seth has founded several companies, including Yoyodyne and Squidoo. His blog (which you can find by typing “seth” into Google) is one of the most popular in the world. His podcast is in the top 1% of all podcasts worldwide.

In 2018, he was inducted into the Marketing Hall of Fame. More than 20,000 people have taken the powerful Akimbo workshops he founded, including the altMBA and The Marketing Seminar.


Session Overview:

Surely there’s more than this. More than metrics, management and bullet points. More than endless meetings and tired and ineffective approaches to getting things done. You are in the perfect position to lead and to make a change your proud of–if you choose to lean into the revolution that’s happening all around us. The safest path is the one that appears risky.

Leadership lessons that you’ll learn from this session:

*Please share 3-5 expected learning outcomes, focusing on leadership role in creating cultures of curiosity and creativity

  • You don’t learn from bullet points, no one does
  • We can make things better by making things
  • If you don’t feel like an imposter, you’re not trying hard enough.